In a study conducted by a top logistics company, it was revealed that online shopping or e-commerce is one of the major variables behind the success of the logistics and shipping industry. Moreover, as smart technology continues to improve, online shopping will grow more popular.
It is important to note that online shopping remains to be more prevalent in certain countries. For example, in Asian countries like China, Japan, Taiwan, and South Korea, a large percentage of consumers usually shop online.
In Japan, particularly, due to the large population of elderly folks, the most convenient way to stock up on necessities is through online shopping. Convenience stores have responsive websites and even their own parcel delivery services to cater to physically restricted consumers effectively.
Apart from the convenience online shopping provides, there are other reasons why so many people, nowadays, consider it the best way to shop. Here are eight of them.
1. Focused shopping
Consumers like to point out that online shopping is a less “distracted” activity than actual shopping at a brick and mortar store. Even if online shopping sites (such as hicart.com) present a vast selection of products, it’s simply so much easier to find what one buyer truly needs.
2. More budget-friendly deals
Another reason why online shopping is the best is how you can compare the prices for the same goods easily. Quite often, all you have to do is type the name of the product you want in the search box, and you will automatically see the different prices the product comes in. You can compare items and go with one with the price that’s most beneficial to you.
Not only that, there are vendors that offer loads of freebies. This is an expression of gratitude and customer service that not a lot of local grocers and supermarkets practice.
3. Points or rewards system
Top online shopping sites have a points-and-rewards system for their buyers. This system creates more attractive deals. Who doesn’t appreciate free shipping, more freebies, bigger discounts, and other privileges? More often than not, choosing to shop online means better value for your money.
4. Wider variety of options
There’s always the higher likelihood of finding what you want via an online shopping site than in a mall. Since there are more vendors in a digital marketplace, you can find even the rarest products, which you probably won’t be able to do when you go shopping at a mall.
Everything — from vintage perfumes to novelty items — is available in big online shopping sites. It’s nice to find them all in one place and there’s no need to jump from one store to another.
5. Ratings and reviews
If you are a conscientious consumer and you like to base your buying decisions on the true experiences of other people, you can benefit from the ratings and reviews section provided for every piece of merchandise in online shopping sites.
The ratings and reviews portray the quality you can expect from the products that you are considering to buy. This is very helpful if you want to make sure that you will be getting the best value for the money you will be doling out.
Online shopping portals, Lebanon e-commerce experts point out, often work with this system that generates information from the activities of site users. This allows them to recommend products that you will most likely be inclined to buy.
This analytics system also records your activities; so in the future, you can do your shopping much faster.
7. Shopping cart
The shopping cart feature is quite helpful if you want to manage your purchases strategically. You can just put all the products you want in the cart, and let them rest there until your shopping budget can finally accommodate them.
This enables you to not forget the items that you really need or want to buy and actually save up for them. Because of the shopping cart feature, there’s no need for you to hunt for them again when your budget available.
8. Shop anywhere
It doesn’t really matter where you are when you decide to shop either. Whether you simply wish to relax while browsing through the site or want to get a hold of the ingredients you need for the next dinner you’ll be hosting at home, online shopping is just a few clicks away.
As long as you have your smartphone with you and you can connect to the Internet, you can get your shopping done
See, there are so many advantages to online shopping, which is why a lot of people would rather get their shopping done digitally. But ultimately, the best benefit from it is convenience. With the hectic lifestyles most people lead, it’s an absolute blessing to take care of “things to buy” with just a few taps on the phone, laptop, tablet or PC.
George Azar is Co-Founder and CEO of HiCart.com. He has extensive work experience with blue chip multinational organizations on both regional and global levels. George is also the founder of companies in the fields of advertising and media buying, professional trainings and development.