5 Ways to Create a Culture of Learning Among Your Employees

The competitive business arena demands all its players to work on constantly improving themselves.

This is largely the reason why the world’s top corporations invest so much in the continuous education of their employees. They create learning programs or enroll their high performers in short courses that will allow them to learn new knowledge and develop new skills relevant to their industry.

If your company is relatively new, though, and you simply do not have enough financial resources yet to regularly send your workers to seminars, conferences, and summits, do not be dismayed. Instead, create a culture of learning in your company and support it by purchasing the best data plan for the organization and your individual employees.

By doing so, you can make it so much easier for everybody to tap into the bottomless pit of information that is the Internet. Here are some of the popular ways your employee can learn more with the help of their phone and other Internet-connecting devices:

1. Subscribe to Skillshare

This skill-sharing site offers free and affordable courses. Your employees can regularly check the site for classes that they can benefit from.

Skillshare has reputable teachers from across the globe offering tutorials on everything — from how to make spreadsheets to illustration, content creation, and even how to make a leather toiletry bag.

Your employees can dedicate anywhere between 10 to 40 minutes of their ‘free time’ learning something they can use for their job through their phone, computer, or tablet PC.

A similar skill-sharing site worth visiting is Udemy. It also has free and affordable classes on a variety of subjects or topics, many of which can be used by growing SMEs.

2. Listen to Podcasts

Various blogs, iTunes and audio-sharing sites feature podcasts by various industry specialists. Your company can subscribe and download the podcasts, which will allow everybody to listen to informative and also often-entertaining content.

Podcasts are great to listen to when one is multi-tasking. If your employees can perform their assigned tasks without thinking too much about the process, they can kill two birds with one stone by having a podcast in the background.

3. Use Audible

Audiobooks are also great sources of knowledge and most tomes these days already have audio versions. There are various digital places where you can purchase audiobooks that your workers can listen to but the top favorite is Audible.com.

Audible does not only have books in its list of offerings, but it also has radio and TV programs as well as magazines and newspapers. Your company can purchase audiobooks and magazines that everybody can ‘consume’ as well as special ones that you can provide as a reward for your high-performing employees.

4. Take Advantage of Question and Answer Websites

Provide your workers with an easy access to industry expertise by subscribing to question and answer websites. In Iraq, the top telecommunications company offers the Jawabkom service.

Subscription to this site allows people to ask questions and get the latest and most accurate answers from lawyers, technology engineers, nutritionists, and other established specialists.

5. Search for Useful Content on YouTube

This is the go-to online space for most people who need content on just about anything. The lovely thing about YouTube is most of the content is free and top businesses upload tutorials, demos, and even videos of their learning events on YouTube.

Whatever may be the industry your business belongs to, you can certainly find valuable content on this media-sharing platform that can benefit your operations.

Additionally, YouTube is one of the leading platforms for marketing. This means that if there are any recent developments in your industry, such as products and technology, you can bet that YouTube is one of the most updated platforms to find information about those from.

Take Advantage of Digital Tech

Investing in these digital provisions can do so much in growing your workers’ knowledge and skills. It can also ensure that they are always learning something new to keep their job interesting and, more importantly, for them to contribute to the growth initiatives of the company.


Azhar Abulhamayel is the Head of Marketing – National Segment and High Value at Zain KSA. The company was the first operator in the Middle East to commercially launch the 4G/LTE network. Zain serves +10M customers, has extended its network coverage to 94% of the population, and attracts thousands of new customers daily.


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